Full Job Description
Position: Digital Content Strategist
Location: Marietta, Ohio
Company Overview
At Apple, we're not just about creating revolutionary products; we're about pushing the boundaries of digital marketing by employing innovative strategies that connect us to our customers. As a global leader in technology, we strive to enhance the user experience and continuously create captivating content that resonates with our audience. Join our Marietta team as a Digital Content Strategist and be part of a thriving community that values creativity, initiative, and ingenuity.
Why Marietta, Ohio?
Marietta, one of Ohio's most charming cities, is known for its rich history and vibrant community spirit. Nestled at the confluence of the Ohio and Muskingum Rivers, this picturesque location offers a harmonious blend of small-town charm and modern amenities. Enjoy a balanced lifestyle with access to outdoor adventures, local arts, and a community-focused atmosphere. Living and working in Marietta means you can enjoy a fulfilling career while embracing an enriching personal life.
Position Summary
As our Digital Content Strategist, you will play a crucial role in enhancing Apple’s digital presence. You will design, develop, and implement comprehensive content strategies that align with our overarching marketing goals. Working closely with cross-functional teams, you will leverage insights and analytics to create compelling content that engages our audience and builds brand loyalty. This is an opportunity to shape Apple's voice and narrative in the digital landscape.
Key Responsibilities
- Develop and execute content strategies that support Apple’s goals and objectives while engaging target audiences.
- Collaborate with marketing, design, and product teams to produce high-quality, on-brand content across various channels including social media, blogs, email newsletters, and landing pages.
- Conduct market research and analyze consumer insights to inform content development, ensuring alignment with market trends and audience preferences.
- Implement SEO best practices to optimize content for search engines and enhance online visibility.
- Utilize metrics and analytics tools to monitor content performance, providing actionable insights for continuous improvement.
- Lead brainstorming and content ideation sessions that foster creativity and innovation.
- Manage content calendars, ensuring timely delivery and publication of materials.
- Stay updated on industry trends, emerging technologies, and best practices in content marketing to keep Apple at the forefront of digital innovation.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 3-5 years of experience in digital content strategy, content marketing, or a related role.
- Proven track record in developing engaging and effective content strategies that increase audience engagement.
- Strong understanding of SEO, web analytics, and content management systems.
- Exceptional writing, editing, and storytelling skills with a keen eye for detail.
- Ability to work collaboratively in a fast-paced, team-oriented environment.
- Creative thinker with problem-solving abilities and a passion for keeping up with industry trends.
- Proficiency in digital marketing tools such as Google Analytics, SEMrush, and social media advertising platforms.
Benefits & Perks
Joining Apple means being part of a dynamic and revolutionary company that deeply values its employees. We offer a comprehensive and competitive benefits package designed to support your lifestyle:
- Attractive salary and performance-based bonuses.
- Comprehensive healthcare plans, including medical, dental, and vision coverage.
- Generous paid time off, holidays, and flexible work schedules.
- Professional development opportunities and ongoing training.
- Retirement savings plan with company matching.
- Employee discounts on Apple products and services.
- A vibrant workplace culture that prioritizes employee well-being and team collaboration.
Life at Apple
At Apple, we foster an inclusive and diverse work environment where everyone can thrive. Our commitment to innovation and creativity drives us to seek out the brightest minds to join our ranks. As a Digital Content Strategist, you will have the power to influence Apple’s digital narrative and help shape the future of how we connect with our customers.
Ready to Make an Impact?
If you are driven by a passion for content strategy and have the skills to create meaningful digital experiences, we want to hear from you! Explore this exciting opportunity to join Apple in Marietta, Ohio, and be part of redefining the digital landscape. Together, we'll change the way people interact with technology.
How to Apply
We value your time and interest. To apply for the Digital Content Strategist position, please submit your resume and a cover letter detailing your relevant experience and vision for the role.
Join us in our mission to create the best products on the planet. Let's innovate, inspire, and elevate digital content together!